Nick Garrett

Tag: Blurb

  • Designing a design team – Cascade strategy

    This article is being scribed right now… ready GMT 3pm 27 08 11

    Retail, Industrial, Commercial Design departments – 

    Currently we have vertical departmental structure as follows:

    Creative head

    Department head and or Design Manager

    Senior designers

    Designers

    Interns

    Senior designers down are often expected to cover concept, sourcing, shops, insight down the line through visuals and final artworks or ACAD.

    To have a senior designer working at 35-50K completing the ACAD drafting (20-35k) flags a major TM fault.

    Cascade structure as follows:

    Creative head

    Department head and or Design Manager

    Concept Designers

    ACAD drafting technical solutions

    Pretty simple solution.

    Related articles