Nick Garrett

Author: nickgarrett

  • Customer loyalty climbs via innovation – theLondonsignwriter.com

    nickgarrett's avatarNick Garrett Margate & London Traditional Signwriting & Glass Gilding

    Customer loyalty can be achieved in innovative ways

    Sunday April 1st 2012
    Customer loyalty can be achieved in innovative ways

    In today’s economic climate, customer loyalty has been pushed to the top of the agenda and for those retailers who are getting it right, it can make the difference to survival.

    The Retail Bulletin’s  Customer Loyalty Conference, sponsored by The Logic Group, is on June 13th 2012 in London. The theme of the conference is ’Maximising customer loyalty and stability by communicating brand values, building trust and engaging your customers’.

    Mark Kusionowicz, Marketing Director at The Logic Group says that ”The biggest innovation due to affect retailers over the next 12 months is NFC technology – via smartphone payments, smart posters, (where customers simply wave their phone against the poster to be automatically directed to information about the product) and vouchers. The mobile phone is always with us and NFC makes it the perfect vehicle for retailers to…

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  • World Balloon Race – Virgin territory, art. edited theLondonSignwriter.com

    PDS Engineering Ltd

    PUBLISHED: July 5, 2011 – 10:37 am

    PDS Chairman, John Getty, Richard Branson and Per Lindstrand share a joke in Marrakesh.

    The objective was to achieve the first ever nonstop circumnavigation of the world by manned balloon. To be able to claim the record, the balloon had to travel a minimum distance of four radians of the earth. The 1998 attempt covered approximately 15,000 miles propelled only by the wind climbing to a height of up to 30,000 feet and speeds of around 250 miles per hour.

    The envelope canopy for the huge balloon begins to take shape in the Per Lindstrand factory in Oswestry.

    Using the winds of the Jet Stream the brave pilots travelled all the way from Morocco before ditching off Hawaii.

    The fabric balloon was 1.1 million cubic feet and a combined hot air / helium type. The large Capsule and the critical parts made by PDS all performed faultlessly and Per Lindstrand complimented us on the quality and accuracy of all our work. In the near future Virgin and Richard Branson may well pick up the challenge once more and attempt either the first ladies circumnavigation or perhaps the “First Ever Round the World Balloon Race”.

    Virgin Atlantic Balloon “Capsule” for Richard Branson comprised many precision parts engineered by PDS in Nelson, Lancashire.